Brilliant! Only Mac could dream something like this up and actually bring it to fruition. A major accomplishment for Mac, Kudos for creating their Rollerwheel Liquid Eyeliner ($21) with its Groundbreaking spinning disc ( that reminds me of a pizza cutter!) It may very well change the way we apply liquid eyeliner forever!
The trick is the applicator absorbs just the right amount of liquid eyeliner to create a continuous, smooth, even color.


Create a skinny line, a bold geometric line, or multiple lines, a cat eye curve, or whatever you want to design. This rolling applicator does all of the work.
It comes in four shades.
On A Roll is a black matte.
Roller Blue is a royal blue.
Roller Wheel Brown is a warm brown.
Roller Wheel Black is a shiny black.
I decided to go for it, and purchased the shiny black. I received it a few days ago, and have been playing with it ever since.

It takes a little practice to get used to drawing, or rolling (because the spinning wheel does the work for you) the applicator to get the line just right. I learned to stay near the lashline and go steady, and roll a continuous line. The spinning wheel creates a precise line that is continuous, which means the line was an even, non-skipping , continuous line. The spinning wheel feels comfortable, and is ergonomically designed.
The formula is waterproof, and fade and transfer resistant. It is very pigmented to provide a rich, bold, color. My eyes looked lined with intense, true color.
The formula is long-lasting. Once you get the hang of it, which is true with anything that is new and different, it will become easy. I fell in love with it, and can’t wait to get the other colors. I think you’ll really like it too, after a few practice tries.
I’ll see you down below in the comments section! Let me know what you think, and if you’ll try a pizza cutter-like wheel to put your eyeliner on! I think it is brilliant!
You Are Awesome!
xoxoxo
Sookie












